Salesforce Certified Pardot Consultant Practice Exam

A client submits their Pardot form to test the form's completion actions. Why were the actions not applied?

1. The form submission was timed out

2. The client has a visitor filter set up

3. The actions were disabled temporarily

4. The form was misconfigured in Pardot

The correct answer is: The client has a visitor filter set up

The visitor filter set up in Pardot could cause the completion actions not to be applied because these filters restrict which submissions are considered valid based on predefined criteria. If the client’s submission did not meet the criteria established in the visitor filter, the system would treat their form submission as invalid for the completion actions. This means that the system would bypass executing any of the configured completion actions such as sending an autoresponder email, notifying a sales rep, or updating a prospect's information. In scenarios where filters are implemented, they can act as a gating mechanism that determines whether or not actions should take place, ensuring that only relevant data entries trigger subsequent processes. While other factors such as timeouts, temporary disabling of actions, and misconfigurations could potentially prevent actions from occurring, they do not directly relate to the role of visitor filters in determining valid submissions.