Salesforce Certified Pardot Consultant Practice Exam

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For which activities are completion actions available?

  1. Emails, page actions, and form submissions

  2. Only for emails and custom redirects

  3. Only for form submissions

  4. Only for social media interactions

The correct answer is: Emails, page actions, and form submissions

Completion actions are an integral feature within Pardot that allow marketers to automate actions that occur after a specific activity is completed by a prospect. In this context, the correct choice indicates that completion actions are applicable to a variety of activities, specifically emails, page actions, and form submissions. When a prospect interacts with an email, for instance, completion actions can be set to track their engagement by adding them to lists, adjusting scoring or notifying users. Similarly, for page actions—such as visiting a specific webpage—completion actions can assist in triggering certain automated responses like notifying the sales team or sending follow-up information. Form submissions are another key area where completion actions come into play. Once a prospect submits a form, marketers can automate multiple tasks, including sending a confirmation email, updating prospect records, or redirecting the prospect to a specific page. The other options are limited in scope. While some activities such as emails and form submissions are indeed relevant for completion actions, they do not encompass the broader range of actions that can trigger completion actions in Pardot. Hence, the comprehensive answer reflects the versatile nature of completion actions across multiple types of engagements with prospects.