Salesforce Certified Pardot Consultant Practice Exam

What action will undelete a prospect in Pardot?

1. Importing with a different email address

2. Filling out a form with the same email address

3. Clicking a custom redirect

4. Creating a new associated CRM record

The correct answer is: Filling out a form with the same email address

To undelete a prospect in Pardot, filling out a form with the same email address is the correct action. When a prospect is deleted in Pardot, their record is marked as deleted, but the underlying data related to that email address persists in the system. By filling out a form using the same email address, Pardot creates a new prospect record while linking it to the existing data associated with that email, effectively restoring access to the previously collected information. This process is particularly useful for maintaining continuity in marketing efforts. It allows for the recovery of lost data associated with the email address, such as previous interactions, activities, and any associated marketing assets. However, options like importing with a different email address or clicking a custom redirect would not restore the original records for the deleted prospect and instead create new records, which would not serve the purpose of undeleting someone. Creating a new associated CRM record also does not impact the existing Pardot record and does not bring back the deleted prospect's information within Pardot.