Salesforce Certified Pardot Consultant Practice Exam

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What are the main abilities of custom roles?

  1. Formatting documents and creating reports

  2. Creating, viewing/editing, deleting, and reporting on Pardot features

  3. Managing Salesforce accounts and billing information

  4. Importing and exporting data across multiple platforms

The correct answer is: Creating, viewing/editing, deleting, and reporting on Pardot features

The main abilities of custom roles in Pardot primarily center around access control concerning various Pardot features. Custom roles allow administrators to define specific permissions for users related to their ability to create, view, edit, delete, and report on Pardot assets and functionalities. This means that users assigned to custom roles can have tailored access that reflects their responsibilities within the marketing team or organization. For instance, a user may be permitted to edit email templates but not to delete them, or they might be able to create reports but not change others' permissions. In contrast, other options describe functionalities that are either not directly related to the capabilities of custom roles or pertain to broader tasks not specifically governed by these roles. Formatting documents and creating reports are tasks that might involve many tools, including but not limited to Pardot, but they do not encompass the permissions structure inherent in custom roles. Managing Salesforce accounts and billing information is more aligned with Salesforce administrative tasks rather than Pardot's role-based access management. Importing and exporting data is certainly a critical function but does not specifically highlight the permissions that custom roles can grant. Overall, the capabilities associated with custom roles revolve around controlling user access to Pardot features effectively, ensuring that team members can perform their jobs without over