Salesforce Certified Pardot Consultant Practice Exam

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What is the maximum number of active automation rules for Ultimate Edition accounts?

  1. 50

  2. 100

  3. 150

  4. 200

The correct answer is: 150

The maximum number of active automation rules for Ultimate Edition accounts is 200. This allowance is designed to provide greater flexibility for businesses with extensive marketing automation needs. Automation rules in Pardot are powerful tools that help marketers streamline and optimize their workflows, allowing for tailored content delivery and lead nurturing strategies. Having a higher limit on active automation rules is particularly beneficial for larger organizations that may have complex sales processes, varied customer journeys, or multiple buyer personas to target. It enables them to create specific rules for different campaigns or customer segments without running out of available automation options. The Ultimate Edition is specifically crafted for organizations that require advanced capabilities, and this generous limit is a feature that supports their dynamic marketing strategies.

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